Some Basic Concepts About Your Leather Jackets


Are you looking for a name for your clothing store? In this post I am going to teach you how to create names for clothing stores through 9 methods that I use on a daily basis with my clients
 I will also teach you some key concepts about clothing store names. If you stay until the end you will have learned:

Why is the name of your store so important?

How to generate original name ideas for clothing stores.

How to evaluate your names and keep the best.

How to avoid legal problems.

I confess that I really wanted to write this post. You know why?

 The subject of clothing stores touche me very closely.
 My parents have had a small women's clothing store since 1963 ... (long before I was born, in case you're wondering!).

 And there it continues.

 When I was leaving school as a child, I would go to the store and sit on the stairs reading books. Or I would stand behind the counter (where I was hardly seen. He was a bit shy, hehe).
 So since I was little I know what it is to have a clothing store. And that makes me want to help you more!

The name of my clothing store ... isn't anyone worth it?

You know that there are many reasons why a store can succeed or fail (and nothing hurts me more than a store that has to close).

I am not going to sell you smoke and say that the name is the only one.

But choosing a good the name you have the opportunity to stand out among the other clothing stores (which is not a small thing, it is a hyper-competitive market).

Not only that, you can start from the beginning to evoke in your client's mind the idea of your store: your values, your origins, your "style". don't you think it's different to be called Ekseption, Colette, Ailanto or Pull & Bear? Isn't it that they transmit very different things?

A good name is the first step in creating a good brand. And good brands connect with customers and, as a result, sell more. Because of they distinguish you, make it easier to be remembered, enhance the strategy and values   of your store, allow you to find your store on the internet, if they are catchy they allow your advertising campaigns to be more profitable, etc.

And another reason why it's important to think carefully about the name of your clothing store: avoid legal problems.

 If you choose any name at random and without checking availability as a brand, you can have a lot of unpleasant surprises. To the point of having to stop operating with your name and close your clothing store.

And we don't want that, do we?

names for clothing stores

online store of Compañía Fantástica, the Spanish fashion firm with a flagship in Madrid
Creating names for your clothing store: first steps
First of all, let's review some basic concepts about your store.

What kind of clothes am I going to sell? (Good brands always have a very clear product)
What is my ideal audience? (It helps a lot to imagine your ideal buyer: age, sex, tastes, preferences, etc.)

Where will my store be? Will I have one or more? (A store in Stockholm is not the same as in Barcelona or Mexico City, to understand us. Nor is a very local store a franchise or large chain)
Who are my competitors? (You must make sure that your name stands out among those of your competitors)

How would I like my clothing store to be perceived by my customers? (It is not the same to be cool as elegant, then modern, then vintage ... classic, avant-garde, fresh, partying, monochrome, serious, luxurious, extravagant, etc.)

How would you explain your store concept in 20 seconds or less? (It is what is called your "elevator speech". If you are able to do it in 20 seconds, it is that you have everything super clear)
Because it is not a matter of randomly choosing any name, but of having a name that "feels good" and that enhances the values of our clothing store.

Remember: a name should not be jacketsly.com reviews, but rather that magic the garment you have in the closet, with which you feel comfortable and that everyone tells you looks great on you.
A word of warning: in this Post, I have mainly chosen examples of multi-brand clothing stores, along with some examples of my own brand. But you may also be interested in the specific post on names for clothing brands and even the post on names for online stores.

Comments

Post a Comment

Popular posts from this blog

BASIC TIPS TO DRESS WELL EVERY SEASON

How To Dress Well Tricks And Tips Why not say it, we men love to dress well, have a current and modern look. Friends of mine and many women have asked me what are the most important style secrets, with the aim of seeking help from their boyfriends, brothers, children, friends and even husbands. Good looks are worth a thousand words. The better you feel in the clothes you wear, the more confidence you will have in yourself and, consequently, the more opportunities you will have both in your personal life and in your professional life. The first step that we must be clear to dress well is to take into account our body type and secondly, our lifestyle. It is not the same to dress a tall person as a short one, a plump person than a thin person. For example, a suit will look much better on a slim, short-waisted man, or an English collar shirt is perfect for men with round faces. Dress well In addition, it will be essential that you keep in mind some clear ideas about what ...
Read more

Best Fitted Men's Coat

The most important factor in the style and versatility of any item of clothing is that it is convenient: a coat will not look good, in any situation, if it is too small or too baggy. Some men like it a little tighter, some a little roomies, but missing out can make you fall to the extremes Having a tailor would be ideal to have more space, however, it is expensive, and that is if you bought the coat in a store, and there is the possibility of modifying it (depending on how it was made). When you try on a coat make sure you are wearing the maximum number of garments you will wear when you put on your coat. In other words, don't try it if you only wear a T-shirt; try it while wearing a suit; a sweater; a sports jacket; etc. Then raise your arms up and out; Sit down; stand up; get down; and so on. If the coat feels loose or unduly restricts your movement, it is too small or too wide. Consider these factors Men in three different coats Shoulders: Shoulder adjustme...
Read more

The Best Quality Leather Effect Jacket

Image
A black leather jacket or a brown leather jacket should not be missing from your wardrobe since these colors are the easiest to combine with any garment. But if you want to be fashionable you can buy a red leather jacket and you will surely make all the eyes. You are a modern woman, you are tired of traditional patterns and the limits of current fashion. What better than a black and leather jacket, to highlight your determined personality? If you want something in life, you go for it and now. How to find the BEST QUALITY leather effect jacket? The quality of the clothes you buy is something that always occupies your attention, perhaps you think that it is necessary to kick all the stores in Madrid or Barcelona to check the quality of a black leather jacket for women. Or maybe you think that if you are going to buy a leather jacket it will be better to touch it with your hands to know if it is made of genuine leather or if, on the contrary, it is an imitation jac...
Read more